Effective introduction
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Poor or no introduction
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Thorough and systematic investigation of job
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Superficial
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Range of appropriate sources of information used
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Basic or too few sources of information used
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Accurate information
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Inaccurate information
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Pertinent self assessment in relation to the job
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Poor matching of self to the job's requirements
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Critical approach to material
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Material regurgitated without comment
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Perceptive analysis of job and type of employer
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Poor analysis, lack of awareness of broader issues
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Pertinent conclusion
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Inadequate or no conclusion
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Report style and layout, succinct and precise
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Inappropriate style, prone to waffle
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No errors of spelling, typing, grammar and syntax, etc.
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Many errors
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